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B Loyal Rewards Programme


As a valued Boutique 1 Group customer, we invite you to join the B Loyal rewards programme. Being part of this exclusive club enables you to earn and redeem rewards credit whilst shopping the world’s most coveted designer brands across Boutique 1 Group’s global store network. This includes Boutique 1 stores, mono-brand stores, and of course our online store, Boutique1.com.

B Loyal couldn’t be more simple. You will earn rewards credit every time you shop and can redeem it against your next purchase.

B Loyal members also enjoy a wide range of benefits including invitations to exclusive events, sale previews, the chance to shop our new arrivals ahead of everyone else and many others benefits listed below.

 

How to Join:

Once you’ve reached qualifying spend either in store or online, you will be invited to complete an enrolment form.  A valid email address is essential and will become your unique user ID for B Loyal.

Your B Loyal account will be activated and any earned credit applied 14 days after the qualifying purchase and enrolment. You will start receiving dedicated B Loyal email notifications, including notifications of upgrades to new tiers.  


Your Balance:

Once your account is activated, you can view your Rewards balance and purchase history at a glance by logging into your account at Boutique1.com or by visiting a Boutique 1 store and asking a Sales Associate for your Credit balance.


Rewards Credit

At point of enrolment you can choose your preferred currency for the programme. Choose from AED, EUR, GBP or USD.


The levels of credit you can enjoy:



Tier % Credit earned on value of full price items
White 4%
Grey 7%
Black 10%

 

Rewards Tiers

Rewards tier status is awarded on the member’s total spend on full price, sale and discounted items during a 12 month period. Please see T&Cs for further details.


Qualifying spend in a single transaction:

TIER GBP USD EUR AED
WHITE 1,000 1,400 1,200 5,000
GREY 3,000 4,200 3,600 15,000
BLACK 12,000 16,800 14,400 60,000

 

 

Cumulative qualifying spend in multiple transactions:

TIER GBP USD EUR AED
WHITE  2,000  2,800  2,400  10,000
GREY  6,000  8,400  7,200  30,000
BLACK  24,000  33,600  28,800  120,000



Black Tier Member Benefits:

* Earn 10% Rewards Credit on the value of full price purchases

* Complimentary same day delivery in London and the UAE. Complimentary express delivery worldwide

* Double rewards credit to celebrate your birthday 

* Book a dedicated personal stylist in store or at home (London and UAE)

* Invitations to exclusive private sales and events

* Exclusive benefits with Mandarin Oriental Hotel Group. Click here for full details.

Exclusive benefits with Jumeirah Hotel Group. Click here for full details.

* Complimentary manicure at London Grace, when purchasing a pedicure 

* Complimentary lunch for two at April’s Café, in Boutique 1 Sloane Street store (once per year)

* Enjoy 10% off all services and 15% on all facials and massages at The Loft Fifth Avenue across the UAE

* Complimentary welcome drink and desert at Jean-Georges restaurant, Four Seasons Dubai

* 20% off monthly membership rates at Physique 57

 

Grey Tier Member Benefits:

* Earn 7% Rewards Credit on the value of full price purchases

* Complimentary same day delivery in London and Dubai

* Double rewards credit to celebrate your birthday 

* Book a dedicated personal stylist in store or at home (London and UAE) 

* Invitations to exclusive private sales and events

* Exclusive benefits with Mandarin Oriental Hotel Group. Click here for full details.

Exclusive benefits with Jumeirah Hotel Group. Click here for full details.

* Complimentary London Grace polish to take home with any treatment

* Complimentary breakfast or afternoon tea for two at April’s Café, in Boutique 1 Sloane Street store (once per year)

* Enjoy 10% off all services and 15% on all facials and massages at The Loft Fifth Avenue across the UAE

* Complimentary welcome drink and dessert at Jean-Georges restaurant, Four Seasons Dubai

* 20% off monthly membership rates at Physique 57

 

White Tier Member Benefits:

* Earn 4% rewards credit on the value of full price purchases

* Double rewards credit to celebrate your birthday

* Book a dedicated personal stylist in store or at home (London and UAE)

* Invitations to exclusive private sales

* Refreshments when you relax in our VIP suite (London and UAE)

* Complimentary glass of pink fizz with any treatment at London Grace

* Complimentary breakfast or afternoon tea for one at April’s Café, in Boutique 1 Sloane Street store (once per year)

*Enjoy 10% off all services and 15% on all facials and massages at The Loft Fifth Avenue across the UAE

 

 For a full list of terms and conditions click here