At the age of 25 Chloe Lonsdale revived Made in Heaven, the company set up by her godfather in 1969, with one goal: to re-establish it as the premium British jeans brand. She is now well on her way to achieving this, with every major fashion magazine hailing, MiH Jeans, as the brand to wear.
Chloe has denim in her blood; her father Tony founded the Jean Machine, the first British denim emporium in the 70s, and the brand's aesthetic hints to this heritage, through the faded wash, the cut or retro welt pockets and buttons. At Boutique 1 online store find latest and exclusive MiH denim Jeans for women including Mih clothing, designer jeans and more.
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